Services

SEO Services

Focused on SEO and AI Search. One-off audits, quarterly engagements, and monthly retainers across technical SEO, semantic content strategy, and Answer Engine Optimization. Tell me what's broken and I'll tell you which of these fixes it.

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Services

Seven Capabilities.

Site Architecture

Category trees, internal linking structures, and URL taxonomies designed for both crawlability and semantic clarity. E-commerce and content-site focused.

Technical Site Audits

Crawl, render, index, and serve — diagnosed from the Googlebot angle and the ChatGPT/Perplexity angle. Prioritized issue list you can actually ship against.

Semantic Search

Vector embeddings, cosine similarity, entity coverage. How your content reads to a retrieval system — and what's missing relative to the queries you want to win.

Answer Engine Optimization (AEO) / GEO

Simulate your content's AI visibility before you publish. Passage-level scoring against AI Mode query fan-outs so you know if AI Overviews, ChatGPT, and Perplexity will cite you.

Data Analysis

Google Search Console, BigQuery, GA4. Pull the data, cluster the queries, and surface the stories the standard dashboards hide. Python-first, reproducible.

Content Strategy

A calendar built from entity gaps and semantic coverage, not keyword-tool vomit. Aligned with your CMS, your brand voice, and the writers you already have.

Website Migrations

Platform rebuilds, replatforming, redesigns, and consolidations. The playbook that kept traffic intact through the Backroads Drupal rebuild.

By vertical

Industries I've Worked in.

Travel SEO Consultant

Active travel, luxury travel, cruises, adventure. Seven years at Backroads plus years consulting the rest.

Real Estate SEO Consultant

Portals, apartment-rental marketplaces, real estate investing. Location-based ranking and inventory SEO.

Enterprise SEO Consultant

Tens of millions of pages. Faceted navigation, log-file analysis, crawl budget, platform migrations.

B2B SEO Consultant

Long-cycle intent, research-stage content, and how AI Search now mediates vendor shortlisting.